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BookTok is becoming one of the best ways to promote books and give past releases second lives.
Sales are increasing, and the BookTok reading community is flourishing. From novels released over a decade ago to new releases from popular authors like Emily Henry and Colleen Hoover, many of these books are attracting massive attention and skyrocketing to the top of the charts.
Read on for the best and most popular books on BookTok.
The Seven Husbands of Evelyn Hugo centers around Hollywood icon Evelyn Hugo, a world-famous movie star renowned for her controversial marital history. For over five decades, rumors dominated the tabloids and painted a less-than-favorable light on the enigmatic starlet.
Now Evelyn is ready to tell the story of her path to fame and the seven husbands along the way.
With an overabundance of BookTok recommendations, it can be tedious work figuring out which books are worth the hype. Well, I can say with 100% surety that The Seven Husbands of Evelyn Hugo is undoubtedly worth the hype.
Poignant, raw, and exceptionally written, Reid offers us an addictive love story and paints such vividly complex characters that it feels like they could jump off the page and go about their day-to-day life in the real world.
Lowen Ashleigh is on the brink of financial ruin when she gets the chance of a lifetime. Hired by Jeremy Crawford to complete the final books to his injured wife Verity’s successful series, Lowen uproots her life and travels to the Crawford home.
While sifting through mountains of chapter outlines and notes, she discovers something unexpected: an unfinished autobiography penned by Verity. Within the pages of Verity’s most personal work yet, Lowen uncovers disturbing admissions and unsettling thoughts that force her to question Verity and whether she is truly injured or if it is all an act.
If BookTok is your holy grail, then you cannot go wrong with Verity because it is one of Colleen Hoover’s best books to date and lives up to the hype. Disturbing, sinister, and twisted, Verityis an unputdownable psychological thriller overflowing with wicked twists and turns that will make your head spin.
Ever since the fateful night she shot her husband in the face five times, famous artist Alicia Berenson has not uttered a word – Not until criminal psychotherapist Theo Faber enters her life.
Determined to unravel the biggest mystery of the decade, Theo does the one thing no one else has been able to do – Find Alicia’s voice and the secrets hidden within her mind.
Do yourself a favor and read this book. Shrouded in mystery and intrigue, The Silent Patient is an unputdownable psychological thriller that will take over your life and obliterate your sleep schedule. As far as BookTok goes, this is one of the books I would say is undoubtedly worth the hype and deserves a spot on your bookshelf.
Five years ago, Kenna Rowan made a fatal mistake that resulted in the death of the man she loved and her behind bars. The day her sentence ends, Kenna returns to the town where everything went wrong in hopes of reuniting with her four-year-old daughter and earning a spot in her life. But those in her daughter’s life are not so quick to forget her mistakes nor allow her a place in her daughter’s circle.
Enter Ledger Ward, a local bar owner who finds himself unwittingly sympathetic to Kenna’s situation. Despite a rocky start, Ledger can look beyond her past mistakes and, against all odds, falls for her infallible determination and insurmountable strength, forcing him into a terrible position littered with obstacles.
Reminders of Him is a profound love story that takes its readers on an emotional journey of forgiveness, redemption, absolution, and self-love. As one of the best romance books of 2022, BookTok hit it right on the mark with Colleen Hoover’s unputdownable page-turner.
The Atlas Six is a TikTok sensation. With millions of views and insanely high praise from the BookTok community, it is one of the best books that have skyrocketed out of obscurity because of the book lovers of TikTok.
Every year, six of the most powerful magicians are invited into Alexandrian society to compete for a prestigious spot within the secret society of gifted magic practitioners. This year, the chosen few include the following six initiates: Libby, Nico, Parisa, Callum, Reina, and Tristan. All powerhouses in their own right.
Only five will make it to the end.
Overflowing with deadly magic, intrigue, hidden secrets, and characters that practically jump off the page, The Atlas Six is dark academia at its best.
If someone told Avery Grambs a week ago that she would become the sole heir to the massive fortune of the soon-to-be deceased elusive billionaire Tobias Hawthorne, she would have laughed in their face. Imagine her surprise when that scenario plays out.
To receive her inheritance, she must move into the Hawthorne House and subject herself to the mercy of her benefactor’s disgruntled heirs and suspicious grandsons.
If Avery hopes to make it out alive and come out on top, she will have to play the game and unearth the clues left behind by a man who is still playing games, even in death.
Knives Out meets Truly Devious in the highly readable series from Jennifer Lynn Barnes. Mysterious, unique, and entertaining, The Inheritance Games is an intricately crafted YA bestseller teeming with secrets, high stakes, and twists that you will never foresee.
As far as BookTok is concerned, they can pat themselves on the back for skyrocketing this book’s popularity because it is an absolute must-read.
The same day Lily Bloom delivers her father’s eulogy, she hightails it out of her hometown in Maine to the bustling city of Boston. There, she jumps on starting her own business and meets Ryle Kincaid, a neurosurgeon who makes her heart race and her knees weak.
Ryle Kincaid is sweet, compassionate, and stubborn with a touch of arrogance. He also seems to be breaking all of Lily’s rules. Still, Ryle’s severe reluctance to enter a relationship gives Lily pause, but her worries fade as their relationship flourishes.
Everything changes once Atlas Corrigan comes back into the picture. As their relationship slowly falls apart, the frayed threads holding the remnants of their love together can last only so long before irrecoverable damage is done.
Many of the best books recommended on BookTok come from none other than Colleen Hoover. It Ends with Us is a heart-wrenching romance novel that will have you in a perpetual state of tears. By the end, prepare to feel emotionally drained because Hoover is a master at imbuing her novels with complex emotions and devastating situations.
Cutthroat literary agent Nora Stephens is an unapologetic workaholic known for her ambition and ruthless work ethic. When her pregnant sister Libby asks her to go on a trip to the small town of Sunshine Falls, she accepts.
What should be a relaxing girls’ getaway turns sour when she bumps into her arch nemesis Charlie Lastra, an editor from New York City. Despite all her attempts to avoid him, the two somehow keep getting thrown together.
Book Lovers is not your typical meet-cute. Overflowing with witty banter, explosive chemistry, and heartwarming moments, Emily Henry delivers an unforgettable contemporary love story that is undoubtedly among the best romance books of 2022, according to BookTok.
When criminal prodigy Kaz Brekkar is offered the once-in-a-lifetime chance at an impossible heist to earn an insane amount of money, he jumps at the chance.
To successfully carry out this deadly mission, Kaz needs to recruit the best crew the Barrels can provide: the dangerous assassin known as the Wraith, the gambling sharpshooter, the brains of the operation, the Grisha who can kill with a single look and a hunter trained to kill Grisha.
Breaking into the world’s most impenetrable fortress to rescue an important prisoner should be a walk in the park…
What is arguably one of Leigh Bardugo’s best books, BookTok knew what they were doing with this page-turner. Captivating and action-packed, Six of Crows is a riveting, heart-pounding read perfect for fans of Sabaa Tahir and Sarah J. Maas.
In a world where a company dubbed Death-Cast rings people to alert them when it is their last day on Earth, people get 24 hours to say their goodbyes, tie up loose ends, and come to terms with their ticking clock.
For those who receive that call, there is an app called Last Friend that allows them to connect with others in their final hours and form new memories. That is how Mateo Torrez and Rufus Emeterio meet and embark on their final adventure.
They Both Die at the End is a thought-provoking romance lauded on BookTok as one of the best and most heartbreaking tear-jerkers that pack a punch despite knowing what is to come.
Eve Brown is a human tornado. When she “accidentally” lets loose a flock of doves and ruins an expensive wedding, her parents cut her off and demand that she grow up.
If only it were that easy.
Determined to show her parents that she can survive on her own, Eve snags an interview with a grumpy B&B owner, only to bomb it spectacularly when she accidentally hits her would-be employer Jacob Wayne with her car. In a shocking turn of events, Eve gets the job, and chaos ensues.
Hilarious, witty, and emotional, Act Your Age, Eve Brown is the well-loved BookTok romantic comedy perfect for readers who love a heroine with a sunny and chaotic disposition and a hero that is a picture of calm and control, at least until the heroine enters his life.
Before Circe became known as the Goddess of Sorcery, she was nothing but a strange child in the eyes of her father, Helios, the Sun God. However, upon discovering the world of the occult in the mortal dimension, Circe finds that she does have power – a power soon deemed too threatening by the Gods – a power that provokes her banishment to a small, deserted island. And that power will live on in the legends of the human world.
For an enriching mythological retelling of the Goddess of Sorcery, I recommend Madeline Miller’s beautifully woven take on Homer’s The Odyssey with Circe.
In the highly-anticipated sequel to Colleen Hoover’s bestselling novel It Ends with Us, Lily, Atlas, and Ryle return to center stage. While navigating the complex world of co-parenting alongside her ex-husband Ryle, Lily unwittingly stumbles upon her first love Atlas after nearly two years of separation.
Elated to see where things go now that time is finally on their side, Lily readily accepts when he asks her out on a date. But a problem soon arises in the form of her ex. Though they are now divorced, Ryle is outspoken when it comes to Lily’s blossoming relationship because if there is one person that incites Ryle’s hatred, it is Atlas Corrigan.
If you have yet to read It Ends with Us, then I recommend getting on that. Otherwise, you will be feeling left out when It Starts with Us comes out. After all, according to BookTok, there is no doubt that it will be one of the best romance books of 2022.
At seven, Jude’s entire life imploded, leaving her orphaned and reliant on her kidnapper after being whisked away to live in Faerie.
At seventeen, Jude wants nothing more than to fit in, despite her own mortality. But many of the Fae despise humans, especially the youngest son of the High King. However, the tides are changing.
Swept into a deadly game of politics, Jude must stay one step ahead to come out victorious.
Filled with scheming royals, political minefields and magical intrigue, The Cruel Prince is perfect for anyone on the market for a slow-burn romance between a wicked fae prince and an ambitious human girl. And as one of the best BookTok fantasy romance recommendations, you need to add this to your bookshelf.
A Little Life follows the lives of four friends who move from Boston to New York after graduating from a small, prestigious college to achieve their dreams: Willem is the kind and talented actor, JB the confident and sharp-witted artist, Malcolm the timid, aspiring architect and Jude, the enigmatic and brilliant lawyer who serves as the center of his friend group.
Unflinchingly honest, brutally raw, and deeply moving, A Little Life is a spellbinding tale that tells a story of pain, trauma, and the enduring power of friendship. Boasting more than 700 pages, carve out a couple of days, or weeks, to devote to this heavy masterpiece, literally and figuratively. It is entirely unforgettable.
Thirty-year-old Stella Lane is an intelligent and successful econometrician lacking in one area in life: Romantic relationships, a problem she attributes to her Aspergers. When her mother begins pressuring her to join the dating pool, Stella decides it’s time to give it a go. But before she jumps into that, she needs some much-needed lessons in intimacy. And who better to learn from than a bonafide expert?
Enter Michael Phan, a super sweet escort strapped for cash. When Stella approaches him with an offer he can’t refuse, he accepts, despite his #1 rule to never see a client twice. And with each passing session, Michael finds himself breaking more and more of the rules.
But what happens when their business relationship turns into more?
Honest, heartwarming, and sexy, The Kiss Quotient is a beautifully written contemporary romance featuring ultra steamy scenes, insanely sweet moments, the fake dating trope, and two characters who are absolutely perfect for one another.
In TJ Klune’s best-selling YA fantasy The House in the Cerulean Sea, Linus Baker is a caseworker at the Department in Charge of Magical Youth.
When he is tasked with traveling to a magical island to inspect the six dangerous children housed at the Marsyas Island Orphanage, Linus must decide whether they have the power to bring about the end of the world.
Love should have never entered the equation. But when Linus meets Arthur Parnassus, the master of the orphanage, everything changes.
Magical, heartwarming, and sweet, The House in the Cerulean Sea is an enchanting YA fantasy that is one of the best books of 2021, according to BookTok.
Poppy and Alex could not be more different: Poppy is a spontaneous blogger with wanderlust, and Alex is a reserved homebody with a reading addiction. When they cross paths their freshman year of college, the two head off in separate directions with no plans of ever meeting again. But fate had other plans.
Over the next decade, Alex and Poppy make their friendship work despite the distance and always, without fail, plan a weeklong summer vacation. Everything was perfect until their last trip… Two years ago.
Witty, steamy, and emotional, People We Meet on Vacation is a BookTok sensation. Emily Henry brings us a laugh-out-loud, friends-to-lovers rom-com that will have fans swooning. For maximum enjoyment, reserve this banter-filled romance for your next vacation. It is the perfect beach read and one of the best books on BookTok.
Everyone knows of the legendary rock group Daisy Jones & the Six, but what no one knows is what led to their infamous breakup. Until now.
Taylor Jenkins Reid is one of the reigning queens of BookTok and for good reason – she brought us Daisy Jones & the Six, one of the best books of 2019.
Rooted in Los Angeles’ legendary ‘sex, drugs, and rock ‘n’ roll’ scene, Reid offers a fascinating glimpse into the inner workings of the music industry and bestows us with an unforgettable cast of characters that practically jump off the page.
Juliette’s touch is fatal. Imprisoned for a crime she never wanted to commit, Juliette has gone 264 days without touching another person since that fateful day.
In a twist of fate, Juliette finds herself recruited by the Reestablishment, the very institution that had her imprisoned, for her deadly ability.
Now held captive by the son of the enemy, Juliette must gain control over her powers before she becomes a puppet of the Reestablishment.
Packed with deadly powers, dangerous enemies and unlikely allies, Shatter Me is an addictive read suffused with a slow-burn romance between the resident bad guy, Warner, and the local good girl, Juliette, who has a penchant for murdering anyone she touches.
The former street thief turned Rahtan, a member of Queen Lia’s elite squad of soldiers, Kazi is given a mission to locate the man responsible for the deaths of Lia’s father and brother. Rumors of the general’s whereabouts lead her to Hell’s Mouth, a city unofficially under the control of the Ballenger family.
When Jace, the new Patrei of the Ballenger family, finds himself abducted and shackled to Kazi by labor traders, they must trust each other to escape and survive the elements.
Read Dance of Thieves if you’re looking for a slow-burn, forced proximity fantasy romance centered around kickass characters who can handle their own in a fight.
Sixteen-year-old Deka’s hopes and dreams of fitting in vanish the day of the ceremony when it is determined that her blood runs gold: a symbol of impurity. Faced with a fate worse than death, Deka is shocked when she is offered the chance to survive by joining an elite force of girls with god-like gifts, better known as the alaki.
As one of the best YA fantasy books praised on BookTok, The Gilded Ones is a BookTok recommendation that you do not want to miss.
Up-and-coming photographer Delilah Green had no plans of ever returning to her hometown Bright Falls until her step-sister Astrid wrangles her into being the photographer for her wedding. Bumping into people from her past is unavoidable, but nothing could have prepared her for the grown-up version of Astrid’s best friend, Claire Sutherland.
Sparks fly, and soon the pair strike up a friends-with-benefits arrangement that blossoms into more than they ever saw coming.
BookTok did not let us down with Delilah Green Doesn’t Care, a steamy and humorous contemporary romance that is undoubtedly one of the best books of 2022.
The Invisible Life of Addie LaRue follows the long and lonesome life of Addie LaRue, a young French girl born in the early 1700s. In 1714, she brokers a deal that unequivocally changes the course of her life and sends her on a lonely, unending road of invisibility.
BookTok is overflowing with unputdownable books, and The Invisible Life of Addie LaRue is one of their best yet. Thought-provoking, complex, and beautifully told, V.E. Schwab brings us a mesmerizing tale that is utterly unforgettable.
Noemí Taboad is sent to the High Place, a secluded mansion in the Mexican countryside, to check on her newlywed cousin Catalina after receiving a disturbingly odd message regarding her wellbeing. Uncertain of what to expect, Noemí is weary of what she will find in the eerie estate.
Upon her arrival, Noemí receives a frosty welcome from Catalina’s husband Virgril along with the rest of the Doyle clan and their staff. Still, Noemí refuses to be intimidated by the unusual family or their sinister home. Plagued by ghostly apparitions, bouts of sleepwalking, troubling dreams and odd encounters with the occupants of the house, Noemí must keep her wits about her before it’s too late.
Lovecraft meets Rebecca in this chilling gothic horror novel set in 1950s Mexico. If you’re looking for a slow-burn horror that will shock you with its grotesque imagery and prose, you should check out Silvia Moreno-Garcia’s Mexican Gothic.
Wild child Piper Bellinger is no stranger to the tabloids, not with her outlandish exploits and partying lifestyle. When things go too far, ending with her behind bars, her stepdad steps in and sends her to the cozy seaside town of Westport to reconnect with her roots and find her purpose in life.
There she meets Brendan, a gruff fisherman who cannot stand Piper’s frivolous and shallow nature. But with each passing day, Brendan learns there is more to Piper than the party girl facade she wears for the rest of the world.
Schitt’s Creek meets Legally Blonde in the BookTok lauded romance It Happened One Summer, a hilarious romantic comedy featuring a grumpy fisherman, a bubbly socialite, and a slow-burn grumpy/sunshine trope, perfect for fans of A Simple Wild.
As a maiden, Poppy’s life has never been her own. At a young age, Poppy was taught that her duty was to the kingdom. That one day, the gods would lay judgment on the future ruler and decide whether she’s worthy of ascending.
But when a dashing guard enters her life, Poppy begins to question everything. And when a fallen kingdom forsaken by the gods emerges from the shadows, Poppy quickly finds herself on the brink of losing it all.
For an exciting slow-burn, enemies-to-lovers romance between two star-crossed souls, I recommend From Blood and Ash. Praised on BookTok as one of the best fantasy romance books, you cannot go wrong with this unputdownable series.
Take a relaxing vacation with Olive Torres and Ethan Thomas on their Hawaii honeymoon. Well, it would be relaxing if Olive and Ethan weren’t always at each other’s throats and if the honeymoon was meant for them.
The unlucky twin of the bride Olive finds an unlikely nemesis in her future brother-in-law’s brother Ethan after a rocky first impression. When everyone in the wedding party besides Olive and Ethan falls sick with food poisoning, the newlyweds insist the two go on their non refundable honeymoon trip. Deciding they can simply ignore one another while on the trip, they accept.
But their plans are quickly dashed, pushing them to create an elaborate ruse that ends with them in a fake marriage.
For a witty and hilarious fake dating, enemies-to-lovers romance, I recommend getting your hands on The Unhoneymooners.
Alex Claremont, the first son of the United States, barely tolerates Henry, the Prince of England, and vice versa.
In the aftermath of a particularly volatile verbal spar, the two are forced to play nice with one another when U.S./British relations take a turn for the worse. Still, no one ever said it was easy to build a friendship with your arch nemesis.
As they truly get to know each other, their fake friendship blossoms and grows into something deeper than they ever imagined.
Casey McQuinston’s instant bestseller is about to become your next book obsession. As BookTok royalty and one of the best laugh-out-loud romance books, Red, White & Royal Blue needs to be added to your TBR list.
Louise le Blanc escapes to the city of Cesarine where she blends in as a common thief, hiding the fact that she’s a witch. If the wrong person finds out, she may find herself burned at the stake as witches are feared and hunted by the masses.
As a Chasseur (huntsman) for the Church, Reid Diggory is bound to one duty: kill all witches. However, he finds himself in a precarious predicament when Lou pulls a sly stunt that ends with the two becoming husband and wife.
Obsessed with magic, witches, and cutthroat villains? Love reading a good ol’ forbidden enemies-to-lovers romance between a hero with questionable morals and a quick-witted heroine who can hold her own plus a fake engagement? If all of that has you nodding your head in excitement, then Serpent & Dove is one of the best slow-burn fantasy romance books for you.
When runaway bride Naomi Witt rolls into town to come to her twin’s rescue, she does not expect to get the third degree from the town’s occupants, nor for her sister to leave her with an 11-year-old niece she never knew existed minutes after stealing her car and money.
With no money, no job, no car, and a surprise kid, Naomi knows nothing will ever be the same. And if not for Knox Morgan, a surly grump of a man who distrusts Naomi, she would be in a world of pain. Because even though he would love to book her a one-way ticket out of his life, he refuses to stand by and watch as her world falls apart.
Adorable, fun, and sweet, Things We Never Got Over is a BookTok fan-favorite. This enemies-to-lovers contemporary romance features a sunshine runaway bride, a grumpy business owner, a funny kid, a fake dating situation, and a small town full of gossip.
After a chance encounter with a wolf places Feyre in deep waters with the fae, Feyre is swept away to a magical kingdom where she is to live out the rest of her human life. Held captive by the mysterious green-eyed Tamlin, Feyre finds herself growing feelings for her jailer. But the question remains: What is he hiding behind the mask he refuses to remove?
ACOTAR is a captivating Beauty and the Beast retelling that brings us an epic slow-burn romance filled with magic, adventure and intrigue. If you can’t get enough of the enemies-to-lovers trope, A Court of Thorns and Roses is one of the best fae romance books to add to your shelf.
Catalina Martín needs a stand-in boyfriend for his sister’s upcoming wedding. Going solo is not an option, especially since her entire family seems to know about her hot American boyfriend, a little white lie she did not expect to snowball as it did.
Enter Aaron Blackford, her tall, gorgeous, and utterly patronizing colleague. To her shock, Aaron offers to step in. Despite every fiber of her being pushing her to decline, he is her best bet. Still, she can’t help but wonder if this is a disaster in the making or the best decision she ever made.
New York Times bestseller The Spanish Love Deception is a hilarious rom-com that is bound to make you laugh-out-loud with all the hijinks that ensue. If you have been looking for fake dating romance books, you could not start with a better book than this one, especially if you go by BookTok.
Misha Lare and Ryen Trevarrow have been pen-pals since fifth grade for a school project when their teachers paired them together, mistakenly assuming they were the same gender. They have kept in touch ever since and have gone on to become best friends despite never meeting in person. That all changes in high school when Misha suddenly goes radio silent.
Unbeknownst to Ryen, she met Misha a few weeks back at a fundraising scavenger hunt for his band. Completely different from the girl he knows from the letters, Misha is shocked and disgusted by this stranger.
When new boy Masen Laurent “Misha” shows up in one of Ryen’s classes and stands up for a boy who’s being bullied by one of Ryen’s friends, she’s intrigued. That is, until she finds herself at the receiving end of his anger and blatant disapproval. Confused as to why his opinions matter so much to her, she finds herself taking the bait and adding fuel to the fire.
If you’re in the mood for a friends-to-enemies-to-lovers rockstar romance book where the guy pretends to be someone else, you’ll love Punk 57.
Graduate student Olive Smith is single-minded in her pursuit of attaining her Ph.D. Nothing can derail her focus, not even the aloof hotshot professor that sends students running from his office in tears.
By all accounts, Olive knew that she, an exhausted and overworked grad student, probably registered as nothing but a blip on Adam Carlsen’s radar. And that would be true if Olive had never accosted said professor with an uninvited kiss.
What should have been a one-and-done smooch to curb her bestie’s concerns over her dating life quickly spirals out of control when news of the “relationship” trickles down the STEM department grapevine.
To say that the pair are in a tricky predicament would be the understatement of the century.
Smart, witty, and adorably romantic, The Love Hypothesis is a hilarious college romance theorized to be one of 2021s best romantic comedies with the fake dating trope, according to BookTok.
Alina and Mal become as thick as thieves during their time together in an orphanage. Together they are chosen to serve in the First Army, a squad whose main mission is to team up with the Grisha to eradicate the Fold; a place devoid of light and life except for the Volcra.
Volcra were once human but became something else entirely after staying in the Fold for too long. Now, they are flesh-eating creatures with leathery wings. Razor-sharp teeth and long, dirty claws.
When Mal and Alina’s unit returns from the Fold, they are attacked and greatly outnumbered. And when Mal is ambushed by a Volcra, Alina acts on autopilot and becomes a human shield as the Volcra shoots towards them. What happens next calls her very nature into question.
Teeming with alluring villains, tantalizing magic and a dangerous, action-packed adventure, Shadow and Bone is a spellbinding read centered on a high-stakes game with Alina and the Darkling at centerstage.
When twin sisters Tory and Darcy Vega discover that they are a part of a hidden magical realm, their lives are turned upside down. Thrust into the cutthroat world of Zodiac Academy, the two must learn how to navigate the treacherous halls before it’s too late.
Thrilling, addicting and fun, Zodiac Academy is an exciting fae romance riddled with magic, danger, and intrigue. If you’re obsessed with academy bully romance books and go by BookTok, you’ll love Zodiac Academy.